This week at Sample Mazda
Gaps first, then what still works. No score.
Missed
19
of 46 clicks · 2 controls
Counted
27
reached your account
Not tested
3
sending a form, chat, or text
Coverage
21
page types · desktop · Dealer Inspire
What missed, heaviest first
Who to callValue Your Trade
Sent to another accountThe signal went to the trade tool’s Google Analytics account, not yours.
Contact Us
Not heardSilent on every page it was clicked, including the vehicle page.
Vehicle list pages
Not heardThe pages opened, but did not report themselves as vehicle lists.
Set up your account
1 of 5
- First check finishedNovember 2, 2026 at 9:14 AMDone
- Send each gap to its owner2 notes are readyNot done
- Prove you control the siteUnlocks alerts and real lead testsNot done
- Choose who gets alertsGM, marketing, agencyNot done
- Allow a real lead testAfter your BDC knows what it looks likeNot done
Still counted
Watching| Control | Weight | Counted |
|---|---|---|
| Phone numbers | Lead | 6 of 6 |
| Value Trade-InThe button event was sent. The trade tool’s own event was not. | Start | 4 of 4 |
| Calculate PaymentsThe button event was sent. The payment tool’s own event was not. | Start | 1 of 1 |
| Check Availability | Click | 10 of 10 |
| Live Chat and Text Us buttons | Click | 4 of 4 |
| Message Us | Click | 1 of 1 |
| Staff email link | Click | 1 of 1 |
Not tested
Real lead tests- Sending a formWe focused 7 forms and typed nothing.Not tested
- Sending a chatWe opened chat and sent no message.Not tested
- Sending a textWe opened text and sent no message.Not tested
Not tested is not a failure. Opening chat is not a missed chat.